A Bold City, A Bold Day: Why 904 Day is a Celebration of Community and Commerce

September 4th isn’t just another date on the calendar for the people of Jacksonville—it’s a day of civic pride, a community-wide celebration known as 904 Day. Inspired by similar area-code-based […]
Celebrate 904 Day at the Ritz Theatre – A Tribute to Jacksonville’s Culture and Community

– Kailea Myrick, Ritz Theatre & Museum This September 4, the city of Jacksonville comes together once again to celebrate 904 Day! This year, celebrate at one of Jacksonville’s most […]
Explore the 904 in Clay County

by Explore Clay Tucked just southwest of Jacksonville, Clay County features a variety of unique neighborhoods, each with its own charm. On 904 Day, businesses, residents, and visitors join together […]
Celebrate 904 Day with SPAR

Springfield Preservation and Revitalization is celebrating 904 Day by supporting our local businesses and inviting you to #ShopSpringfield.
Supporting Local Dreams with JAX Chamber

September 4 (9.04) is a community-based campaign that celebrates Northeast Florida’s residents, organizations, corporations, and small businesses. This 904 Day, JAX Chamber encourages residents to be a tourist in their own city by exploring galleries, visiting neighborhood cafés and shopping at local boutiques.
Why Supporting Local on 904 Day Matters — Especially on the Historic Eastside

904 Day isn’t just a date on the calendar—it’s a celebration of who we are, where we’re from, and the resilient, thriving communities that make Jacksonville unique. For those of us doing business on A. Philip Randolph Boulevard and throughout the Historic Eastside, 904 Day is a chance to not only show pride in our city but to spotlight the heart of Jacksonville’s last intact African American community.